This WCVA course aims to improve your knowledge and understanding of publicity tools and techniques. It will help you to plan and deliver an effective publicity campaign for your EU funded project.
By attending this course, you will be able to:
– Explain and understand the rules which govern publicising European Structural Funds
– Plan a publicity campaign for your project, choosing the most effective publicity tools for appropriate target markets
– Cost a publicity campaign for your project, and monitor and evaluate its success
– Identify news stories and write with the appropriate media in mind
– Raise the profile for both your organisation and your European Funded project
Find out more on the WCVA website.