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SUMMARY:Strategic campaign communications
DESCRIPTION:Strategic communications are central to the success of modern charities\, voluntary groups and campaigns. Delivering integrated and effective campaigns using social media\, websites\, email and print publications is now as essential as gaining traditional media coverage. \nThis one-day WCVA course will guide you step-by-step through developing a communications strategy. Covering everything from setting goals to evaluation\, and with many practical tips along the way\, this strategic approach means your communications will have the impact they need. \n\n\n\nSetting campaign goals\nDefining campaign messages\nIdentifying and understanding audiences\nCrafting audience-specific messaging\, tone and stories\nDeciding appropriate channels and target media\nPlanning communications mechanisms – content\, events\, coverage etc\nEvaluating success\n\nFind out more and book via the WCVA website.
URL:https://c3sc.org.uk/event-single/strategic-campaign-communications/
LOCATION:WCVA office\, Baltic House\, Cardiff Bay\, WCVA office\, Baltic House\, Cardiff Bay
CATEGORIES:Training
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